Instead of staring into space trying to figure out what a back link is, here is an article that brings it down to your level. For the technologically challenged, a back link is not the opposite of a cuff link but is a tool that is used to get a higher ranking on Goggle. There are a number of Web Directories where you can submit links. These are quite important is the different sites are to enjoy the rise in page rank that means more pocket change for the owner. Good backlinksare good for all those that are looking to improve their rankings in the S.E.O industry over and over again. A back link in lay mans language is a link from another site be is a complementary one or not to your own site. This allows for your site to be viewed every time a link on another page is clicked. Granted, for the consumer there are some of these back links that are quite annoying. I mean, the last thing one needs is to find themselves on a fishing web site when all they were looking for is a pair of Spandex tights. For the business person on the other hand, each click is pure gold for them. Every time the back link is clicked, the page gets the necessary notice from the search engine of choice.
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